Most auto repair shops provide terrific services when it comes to fixing vehicles, but when it comes to promoting their company they are out of their element. As we all know, every business needs effective marketing and advertising in order to be successful. This means that significant attempts will have to be placed on marketing your auto repair shop in order to maintain a business that is profitable. You may also direct the marketing attempts both on looking for some new clients who can start doing business with your auto repair shop and also keeping your ongoing customers pleased so that they can carry on using your services.

In case you run an auto repair shop and would like to profit from all the available opportunities since this is a very competitive business, take into account these ten easy and effective ways to market your auto repair shop.

1. Treat Your Clients well

One of the best ways of drawing in customers to your auto repair shop is by word of mouth. Most often, Individuals will ask friends, family, colleagues and neighbors for suggestions when it comes to auto repair services. When you treat the clients well, it is obvious they will showcase your shop by telling other people about your good services. These endorsements will bring in desirable business for you on a regular basis.

2. Website

Your shop will mandate a website since most people search online for such services. The website will consist of information on the location of the shop, the services you offer, pricing, hours, email signup and business contact details. The website content should be improved for SEO so that when somebody looks for auto repair services within your area, your auto repair company will show up among the first results.

3. Email Newsletters

You should really come up with a marketing list from your clients and also those who go to and sign up in your website to get special offers from your shop. You can send recurring newsletters to your email distribution list in order to tell all your potential clients to choose your auto repair shop whenever they need your services. The emails might contain information such as coupons, customer satisfaction stories and the special offers you’re currently running.

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4. Social Media

You can create social media accounts to help you connect with your with your potential and current customers. Use a Twitter account, a Facebook page or Instagram to make your client know every single time you are running a certain special, posting business trends and also to allowing people share the wonderful experiences they have had with your auto repair shop. This will enable your prospective customers to get a good feel of the services you provide as well keeping your auto repair business on the minds of the current clients until the next time they need your services.

5. Following Up With Your Old Customers

Online marketing is awesome and it will grow your customer base, but you should also focus on some easy, traditional marketing. In case some of your customers haven’t been around for some time, you can call to check on them, and also offer them a free check up the next time they come to your shop.

6. Strategic Alliances

Looking for non-competing business with the same target market and passing business between each other is also another form of powerful marketing. If you are a general repair auto facility you can refer business to a glass and windshield replacement business and also have them do the same. Once this strategy is done in a correct way it becomes a win-win for each of the establishments.

7. Local Flyers

Running off a handful of flyers and having them delivered in your neighborhood can also be a productive way of advertising and getting new customers. The best way to do this is to give a special offer to the potential customers which will be very difficult to refuse.

8. Sending Holiday Cards To Old Customers

The holiday season is one of the best times to bring individuals together and also remind your clients of your existence in case they need help in auto repairs. So create a playful and interesting holiday card that will put a smile on your customer’s faces.

9. Oil Change And Check Up Reminder

You can invest in your patrons by sending them routine reminders to get their cars checked up or get their car oils changed. This is very easy to do since it is done effortlessly using your email software.

10. Online Review Sites Or Directories

Be sure that you cue your customers to leave you favorable reviews on your social media pages or your Google reviews page. These treasured reviews will create a very strong buzz and also give you trust for everybody who reads it.

In conclusion, you can begin doing just about everything listed above as soon as possible. Digital signage is cheaper and much easier than you think. And digital displays come loaded with some nifty features that make educating and captivating your customers seamless.